1.7M Sub Ed-Tech Channel Seeks YouTube Strategist & Producer
Company Description
HDpiano, the leading online platform for learning piano through songs, is looking for a strategic, creative and proven YouTube expert to help us grow our audience and drive business impact. If you live and breathe titles, thumbnails, hooks, and strategy—we want you on our team!
Role Description
As our YouTube Strategist & Producer, you’ll take ownership of our content strategy, helping us increase views, engagement, and most importantly conversions to our subscription service on HDpiano.com. You’ll work closely with our content and marketing teams to ensure that every video maximizes its potential.
The ideal candidate is a data-driven and creative YouTube producer/strategist who understands how to craft compelling titles, thumbnails, and hooks that drive engagement and conversions. They are highly organized, excel at cross-functional collaboration, and have a proven track record of managing and optimizing a YouTube channel to grow an audience and increase business impact.
Job Requirements
Must-Haves
- Strategy for Increasing Business Sales – Understanding how to convert viewers into customers.
- Channel Management – Keeping the channel optimized and performing at its best.
- Title / Thumbnail / Hook Ideation – Creating compelling, high-performing video concepts.
- Effective Team Management & Communication – Collaborating and delegating efficiently across teams and departments.
- Alignment with HDpiano’s Core Values – A passion for our mission and audience.Content production and editing skills
Bonus Skills (Nice-to-Haves)
- Scripting & content planning
- Filming & editing
- Comment moderation & engagement
- YouTube analytics & data analysis
- Scheduling & content organization
- Researching best practices & trends
- Repurposing long-form content into short-form clips
- YouTube SEO & playlist management
- Experience with Instagram & other platforms
How To Apply
- Send us your resume and examples of your work (videos / channels managed)
- Submit a 1-minute Facetime video answering: What makes a great YouTube hook, title, or thumbnail?
If we connect and feel there is opportunity, we may discuss an trial period / test engagement first.
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