Senior Product Marketing Manager
Join Nayax, a leading global fintech innovator (NASDAQ; TASE: NYAX) that is revolutionizing cashless payments, consumer engagement, and business management solutions. With over 1,200 employees across 12 offices worldwide, Nayax offers a diverse and dynamic environment where your work directly impacts the future of global commerce. We foster a culture of innovation, continuous learning, and data-driven decision-making. We’re looking for a Temporary Senior Product Marketing Manager (Maternity Leave Replacement - 8 months), to lead product marketing for our Energy & Mobility division covering EV Charging, Fuel, and Parking. This is a senior, high-visibility role that owns positioning, go-to-market orchestration, and sales enablement for one of the company’s most strategic and fastest-growing portfolios. This position is an 8-month maternity leave replacement. You’ll be part of the Product Marketing team and report to the Director of Product Marketing & Strategic Growth. You’ll lead another team member remotly, and work cross-functionally with Sales, Product, Partners, global line of business teams, and regional GTM teams. This role is based in Pondweg 7, 2153 PK Nieuw-Vennep, The Netherlands, with the flexibility to work either from the office or remotely. Your Key Responsibilities Will Include: Own positioning, messaging, and value propositions across EV Charging, Fuel, and Parking — turning complex technology into clear, compelling stories for customers and partners. Lead go-to-market planning and execution for product launches, feature releases, and new market entries across multiple regions. Conduct market and competitive research; refine target segments, ICPs, and buyer personas; and translate insights into strategic recommendations. Build and lead sales enablement initiatives including battle cards, value propositions, objection handling, pitch decks, and sales playbooks. Create high-quality product marketing content including customer-facing collateral, web content, thought leadership, customer stories, and campaign assets. Represent Nayax externally at industry events, webinars, and customer and partner meetings. Coach and develop a small PMM team while driving excellence across the division. Leverage AI tools to improve research, messaging, content production, and sales enablement workflows.
Requirements
What Makes You a Great Fit: 6+ years of B2B Product Marketing experience, including at least 2 years in a senior or lead role. Previous people management experience. Proven experience leading multi-product, multi-region go-to-market initiatives end-to-end. Outstanding communication and presentation skills in English, both written and verbal. Strong analytical and data-driven mindset with the ability to define KPIs and translate insights into business impact. Demonstrated fluency using AI tools in daily workflows. Strong commercial acumen with experience in pricing, packaging, and competitive positioning. Fluent English (written and spoken). Strong Advantages Experience in EV charging, e-mobility, fuel retail, parking, fleet, or energy industries. Background in payments, fintech, or commerce platforms. Experience marketing combined hardware + SaaS solutions. Exceptional storytelling abilities. Compensation & Benefits Competitive Yearly salary: € 90,000 – € 110,000 gross (based on experience and qualifications) Private health insurance included Annual Performance Bonus, typically a portion of one month's salary Additional benefits provided in line with company policy Supportive work environment with growth opportunities Why Join Nayax: Join a global, publicly traded fintech company experiencing rapid growth. Take ownership of a strategic portfolio across high-growth verticals with significant visibility and influence. Work in a multinational environment with teams and stakeholders around the world. Be part of a modern Product Marketing organization that invests heavily in AI, innovation, and professional growth. Enjoy exposure to executive leadership, customers, partners, and industry events on a global scale. Learn More about Nayax Founded in 2005, Nayax is a global fintech leader providing end‑to‑end payment, consumer engagement, and business management solutions. We help businesses grow revenue, reduce operational complexity, and deliver seamless commerce experiences across unattended, self‑service, and retail environments. With support for 80+ payment methods across 50+ currencies, a European payment institution license, and strategic partnerships with leading global financial institutions, Nayax enables secure, scalable, and future‑ready commerce worldwide. Operating across 120+ countries with 1,200+ employees in 13 global offices, Nayax combines innovative technology with real‑world impact. At Nayax, we build long‑term value through smart automation, loyalty solutions, and an agile ecosystem designed to scale with our customers - and our people. Apply To This Job